Publishing & Scheduling
Customize a post per network
Base post, network variants, caption limits and media requirements.
Base post and variants
The composer keeps one base post plus a variant per selected network. Editing a variant does not change the others, so you can shorten copy for X and keep the long version for LinkedIn.
Limits and requirements
Each network has its own caption limit and media rules — for example vertical video for TikTok. The composer validates against these before scheduling and tells you which variant needs attention.
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